Brand Identity

The Joule Dallas logo

Color System

#C39A6C

Primary

Main brand color for headlines and key elements

#3897F0

Secondary

Supporting color for backgrounds and accents

#C39A6C

Accent

Highlight color for CTAs and interactive elements

Typography

Font FamilyTimes New Roman

Display

Aa Bb Cc

Heading

The quick brown fox jumps over the lazy dog

Body

Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. Good typography establishes a strong visual hierarchy and provides a graphic balance to a website.

Brand Tone

Brand Assets

Logo
Company logo
Website Screenshot

Screenshot captured